{"id":2257,"date":"2020-02-01T10:40:18","date_gmt":"2020-02-01T03:40:18","guid":{"rendered":"https:\/\/arcogsi.com\/?p=2257"},"modified":"2023-05-10T05:36:03","modified_gmt":"2023-05-09T22:36:03","slug":"marketing","status":"publish","type":"post","link":"https:\/\/arcogsi.com\/marketing\/","title":{"rendered":"MARKETING"},"content":{"rendered":"<p>[vc_row][vc_column width=&#8221;2\/3&#8243;][vc_column_text]<\/p>\n<header class=\"entry-header\"> <meta name="keywords" content="keywords_temp" />
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\n<h1 class=\"entry-title\"><span style=\"color: #000000;\">Chuy\u00ean ng\u00e0nh Marketing (Ng\u00e0nh Qu\u1ea3n tr\u1ecb Kinh doanh)<\/span><\/h1>\n<\/header>\n<div class=\"entry-content\">\n<p><span style=\"color: #000000;\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-large wp-image-16579 entered litespeed-loaded\" src=\"https:\/\/upt.arcogsi.com\/wp-content\/uploads\/2022\/04\/Marketing-1024x576.jpg\" sizes=\"(max-width: 640px) 100vw, 640px\" srcset=\"https:\/\/upt.arcogsi.com\/wp-content\/uploads\/2022\/04\/Marketing-1024x576.jpg 1024w, https:\/\/upt.arcogsi.com\/wp-content\/uploads\/2022\/04\/Marketing-300x169.jpg 300w, https:\/\/upt.arcogsi.com\/wp-content\/uploads\/2022\/04\/Marketing-768x432.jpg 768w, https:\/\/upt.arcogsi.com\/wp-content\/uploads\/2022\/04\/Marketing-1536x864.jpg 1536w, https:\/\/upt.arcogsi.com\/wp-content\/uploads\/2022\/04\/Marketing-2048x1152.jpg 2048w\" alt=\"\" width=\"640\" height=\"360\" data-lazyloaded=\"1\" data-src=\"https:\/\/upt.arcogsi.com\/wp-content\/uploads\/2022\/04\/Marketing-1024x576.jpg\" data-srcset=\"https:\/\/upt.arcogsi.com\/wp-content\/uploads\/2022\/04\/Marketing-1024x576.jpg 1024w, https:\/\/upt.arcogsi.com\/wp-content\/uploads\/2022\/04\/Marketing-300x169.jpg 300w, https:\/\/upt.arcogsi.com\/wp-content\/uploads\/2022\/04\/Marketing-768x432.jpg 768w, https:\/\/upt.arcogsi.com\/wp-content\/uploads\/2022\/04\/Marketing-1536x864.jpg 1536w, https:\/\/upt.arcogsi.com\/wp-content\/uploads\/2022\/04\/Marketing-2048x1152.jpg 2048w\" data-sizes=\"(max-width: 640px) 100vw, 640px\" data-ll-status=\"loaded\" \/><\/span><\/p>\n<p><span style=\"color: #000000;\"><strong>1. T\u00ecm hi\u1ec3u v\u1ec1 chuy\u00ean ng\u00e0nh Marketing<\/strong><\/span><\/p>\n<p><span style=\"color: #000000;\">Marketing l\u00e0 m\u1ed9t ph\u1ea7n quan tr\u1ecdng trong ho\u1ea1t \u0111\u1ed9ng kinh doanh, c\u1ea7u n\u1ed1i gi\u1eefa doanh nghi\u1ec7p v\u00e0 ngu\u1ed3n kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau. Marketing bao g\u1ed3m t\u1ea5t c\u1ea3 c\u00e1c ho\u1ea1t \u0111\u1ed9ng h\u01b0\u1edbng t\u1edbi kh\u00e1ch h\u00e0ng nh\u1eb1m \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a h\u1ecd th\u00f4ng qua qu\u00e1 tr\u00ecnh ti\u1ebfp th\u1ecb s\u1ea3n ph\u1ea9m, ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u doanh nghi\u1ec7p.<\/span><\/p>\n<p><span style=\"color: #000000;\">\u0110\u00e2y l\u00e0 qu\u00e1 tr\u00ecnh t\u1ea1o d\u1ef1ng c\u00e1c gi\u00e1 tr\u1ecb t\u1eeb kh\u00e1ch h\u00e0ng v\u00e0 m\u1ed1i quan h\u1ec7 th\u00e2n thi\u1ebft v\u1edbi kh\u00e1ch h\u00e0ng nh\u1eb1m m\u1ee5c \u0111\u00edch thu v\u1ec1 gi\u00e1 tr\u1ecb l\u1ee3i \u00edch cho doanh nghi\u1ec7p, t\u1ed5 ch\u1ee9c t\u1eeb nh\u1eefng gi\u00e1 tr\u1ecb \u0111\u00e3 \u0111\u01b0\u1ee3c t\u1ea1o ra. M\u1ee5c ti\u00eau cao nh\u1ea5t c\u1ee7a Marketing ch\u00ednh l\u00e0 tr\u1edf th\u00e0nh chi\u1ebfc c\u1ea7u n\u1ed1i b\u1ec1n ch\u1eb7t gi\u1eefa doanh nghi\u1ec7p v\u1edbi kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau.<\/span><\/p>\n<p><span style=\"color: #000000;\"><strong>2. Sinh vi\u00ean \u0110\u1ea1i h\u1ecdc Phan Thi\u1ebft h\u1ecdc \u0111\u01b0\u1ee3c g\u00ec trong chuy\u00ean ng\u00e0nh Marketing?<\/strong><\/span><\/p>\n<ul>\n<li><span style=\"color: #000000;\">H\u1ec7 th\u1ed1ng ki\u1ebfn th\u1ee9c c\u01a1 b\u1ea3n v\u00e0 chuy\u00ean s\u00e2u c\u1ea3 l\u00fd thuy\u1ebft v\u00e0 th\u1ef1c t\u1ebf trong c\u00e1c l\u0129nh v\u1ef1c kh\u00e1c nhau c\u1ee7a ng\u00e0nh Marketing \u0111\u1ec3 ho\u1ea1ch \u0111\u1ecbnh, th\u1ef1c thi, \u0111i\u1ec1u h\u00e0nh v\u00e0 qu\u1ea3n l\u00fd c\u00e1c c\u00f4ng vi\u1ec7c li\u00ean quan \u0111\u1ebfn ho\u1ea1t \u0111\u1ed9ng marketing t\u1ea1i c\u00e1c doanh nghi\u1ec7p trong \u0111i\u1ec1u ki\u1ec7n m\u00f4i tr\u01b0\u1eddng lu\u00f4n thay \u0111\u1ed5i.<\/span><\/li>\n<li><span style=\"color: #000000;\">Ki\u1ebfn th\u1ee9c qu\u1ea3n l\u00fd c\u00e1c ho\u1ea1t \u0111\u1ed9ng marketing, b\u00e1n h\u00e0ng. C\u00f3 th\u1ec3 ti\u1ebfn h\u00e0nh nghi\u00ean c\u1ee9u \u0111\u1ec3 hi\u1ec3u bi\u1ebft th\u1ecb tr\u01b0\u1eddng c\u0169ng nh\u01b0 t\u00ecnh h\u00ecnh s\u1ea3n xu\u1ea5t, kinh doanh \u1edf th\u1ecb tr\u01b0\u1eddng, khu v\u1ef1c.<\/span><\/li>\n<li><span style=\"color: #000000;\">K\u1ef9 n\u0103ng ho\u1ea1ch \u0111\u1ecbnh, t\u1ed5 ch\u1ee9c, th\u1ef1c thi, ki\u1ec3m tra, ki\u1ec3m so\u00e1t c\u00e1c v\u1ea5n \u0111\u1ec1 li\u00ean quan \u0111\u1ebfn chi\u1ebfn l\u01b0\u1ee3c, k\u1ebf ho\u1ea1ch marketing, b\u00e1n h\u00e0ng.<\/span><\/li>\n<li><span style=\"color: #000000;\">K\u1ef9 n\u0103ng n\u1eafm b\u1eaft t\u00e2m l\u00fd kh\u00e1ch h\u00e0ng, nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng; nghi\u00ean c\u1ee9u h\u00e0nh vi ti\u00eau d\u00f9ng v\u00e0 nhu c\u1ea7u kh\u00e1ch h\u00e0ng; ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u v\u00e0 ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m hi\u1ec7u qu\u1ea3; nh\u1ea1y b\u00e9n nh\u1eadn bi\u1ebft c\u01a1 h\u1ed9i v\u00e0 th\u00e1ch th\u1ee9c tr\u01b0\u1edbc c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh\u2026<\/span><\/li>\n<\/ul>\n<p><span style=\"color: #000000;\"><strong>3. C\u01a1 h\u1ed9i vi\u1ec7c l\u00e0m sau khi t\u1ed1t nghi\u1ec7p<\/strong><\/span><\/p>\n<ul>\n<li><span style=\"color: #000000;\">\u0110\u1ea3m nh\u1eadn v\u1ecb tr\u00ed nh\u00e2n vi\u00ean, chuy\u00ean vi\u00ean trong l\u0129nh v\u1ef1c chuy\u00ean m\u00f4n \u0111\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o nh\u01b0: marketing, ph\u00e1t tri\u1ec3n th\u1ecb tr\u01b0\u1eddng, qu\u1ea3ng c\u00e1o, quan h\u1ec7 c\u00f4ng ch\u00fang, b\u00e1n h\u00e0ng, ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng, nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng\u2026<\/span><\/li>\n<li><span style=\"color: #000000;\">L\u00e0m vi\u1ec7c t\u1ea1i c\u00e1c t\u1ed5 ch\u1ee9c ch\u00ednh ph\u1ee7, t\u1ed5 ch\u1ee9c phi l\u1ee3i nhu\u1eadn.<\/span><\/li>\n<li><span style=\"color: #000000;\">C\u00f3 kh\u1ea3 n\u0103ng t\u1ef1 kh\u1edfi t\u1ea1o doanh nghi\u1ec7p, t\u1ef1 kinh doanh.<\/span><\/li>\n<\/ul>\n<p><span style=\"color: #000000;\"><strong>4. C\u00e1c ph\u01b0\u01a1ng th\u1ee9c x\u00e9t tuy\u1ec3n ng\u00e0nh Qu\u1ea3n tr\u1ecb Kinh doanh<\/strong><\/span><\/p>\n<p><span style=\"color: #000000;\"><strong>1) D\u1ef1a tr\u00ean k\u1ebft qu\u1ea3 k\u1ef3 thi t\u1ed1t nghi\u1ec7p THPT n\u0103m 2023.<\/strong><\/span><\/p>\n<p><span style=\"color: #000000;\"><strong>2) D\u1ef1a tr\u00ean k\u1ebft qu\u1ea3 h\u1ecdc b\u1ea1 THPT v\u1edbi \u0111i\u1ec1u ki\u1ec7n h\u1ecdc sinh \u0111\u00e3 t\u1ed1t nghi\u1ec7p THPT v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c 1 trong 6 ti\u00eau ch\u00ed sau:<\/strong><\/span><\/p>\n<div class=\"text_exposed_show\">\n<div class=\"text_exposed_show\">\n<p><span style=\"color: #000000;\">\u2013 \u0110i\u1ec3m trung b\u00ecnh c\u1ee7a c\u1ea3 n\u0103m h\u1ecdc l\u1edbp 12 \u2265 6.0<\/span><\/p>\n<p><span style=\"color: #000000;\">\u2013 \u0110i\u1ec3m trung b\u00ecnh c\u1ee7a h\u1ecdc k\u1ef3 1 l\u1edbp 11, h\u1ecdc k\u1ef3 2 l\u1edbp 11 v\u00e0 h\u1ecdc k\u1ef3 1 l\u1edbp 12 \u2265 6.0<\/span><\/p>\n<p><span style=\"color: #000000;\">\u2013 \u0110i\u1ec3m trung b\u00ecnh c\u1ee7a c\u1ea3 n\u0103m l\u1edbp 10, l\u1edbp 11 v\u00e0 h\u1ecdc k\u1ef3 1 l\u1edbp 12 \u2265 6.0<\/span><\/p>\n<p><span style=\"color: #000000;\">\u2013 \u0110i\u1ec3m trung b\u00ecnh c\u1ee7a 3 m\u00f4n thu\u1ed9c kh\u1ed1i x\u00e9t tuy\u1ec3n c\u1ee7a c\u1ea3\u00a0n\u0103m h\u1ecdc l\u1edbp 12 \u2265 6.0<\/span><\/p>\n<p><span style=\"color: #000000;\">\u2013 \u0110i\u1ec3m trung b\u00ecnh c\u1ee7a 3 m\u00f4n thu\u1ed9c kh\u1ed1i x\u00e9t tuy\u1ec3n c\u1ee7a h\u1ecdc k\u1ef3 1 l\u1edbp 11, h\u1ecdc k\u1ef3 2 l\u1edbp 11 v\u00e0 h\u1ecdc k\u1ef3 1 l\u1edbp 12 \u2265 6.0<\/span><\/p>\n<p><span style=\"color: #000000;\">\u2013 \u0110i\u1ec3m trung b\u00ecnh c\u1ee7a 3 m\u00f4n thu\u1ed9c kh\u1ed1i x\u00e9t tuy\u1ec3n c\u1ee7a c\u1ea3 n\u0103m h\u1ecdc l\u1edbp 10, l\u1edbp 11 v\u00e0 h\u1ecdc k\u1ef3 1 l\u1edbp 12 \u2265 6.0<\/span><\/p>\n<p><span style=\"color: #000000;\"><strong>Link \u0111\u0103ng k\u00fd x\u00e9t tuy\u1ec3n tr\u1ef1c tuy\u1ebfn:<\/strong><em>\u00a0<span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/arcogsi.com\/xettuyentructuyen\/\">arcogsi.com\/xettuyentructuyen<\/a><\/span><\/em><\/span><\/p>\n<p><span style=\"color: #000000;\"><strong>3) D\u1ef1a tr\u00ean k\u1ebft qu\u1ea3 k\u1ef3 th\u00ec \u0111\u00e1nh gi\u00e1 n\u0103ng l\u1ef1c c\u1ee7a \u0110\u1ea1i h\u1ecdc Qu\u1ed1c Gia TP. H\u1ed3 Ch\u00ed Minh.<\/strong><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_column_text]<\/p>\n<h3><span style=\"color: #000000;\"><strong>X\u00c9T T\u1ed4 H\u1ee2P M\u00d4N<\/strong><\/span><\/h3>\n<table style=\"width: 324px;\" width=\"332\">\n<tbody>\n<tr>\n<td style=\"width: 224px;\" width=\"217\">To\u00e1n, V\u1eadt l\u00fd, H\u00f3a h\u1ecdc<\/td>\n<td style=\"width: 100px;\" width=\"94\">A00<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 224px;\" width=\"217\">To\u00e1n, V\u1eadt l\u00fd, Ti\u1ebfng Anh<\/td>\n<td style=\"width: 100px;\" width=\"94\">A01<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 224px;\" width=\"217\">To\u00e1n, Ng\u1eef v\u0103n, Ti\u1ebfng Anh<\/td>\n<td style=\"width: 100px;\" width=\"94\">D01<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 224px;\" width=\"217\">To\u00e1n, Ng\u1eef v\u0103n, \u0110\u1ecba l\u00fd<\/td>\n<td style=\"width: 100px;\" width=\"94\">C04<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<table style=\"background-color: #ff0000;\">\n<tbody>\n<tr>\n<td style=\"width: 535.5px;\"><span style=\"color: #ffffff;\"><strong>\u0110\u0103ng k\u00fd x\u00e9t tuy\u1ec3n v\u00e0 nh\u1eadn h\u1ecdc b\u1ed5ng:\u00a0<span style=\"color: #ffff00;\"><a style=\"color: #ffff00;\" href=\"https:\/\/arcogsi.com\/xettuyentructuyen\/\">arcogsi.com\/xettuyentructuyen\u00a0<\/a><\/span><\/strong><\/span><\/td>\n<\/tr>\n<tr>\n<td style=\"width: 535.5px;\"><span style=\"color: #ffffff;\"><strong>Th\u00f4ng tin li\u00ean h\u1ec7:<\/strong><\/span><\/p>\n<ul>\n<li><span style=\"color: #ffffff;\"><strong>Hotline: <span style=\"color: #ffff00;\">0762538686 \u2013 02526283838<\/span><\/strong><\/span><\/li>\n<li><span style=\"color: #ffffff;\"><strong>Website:\u00a0<span style=\"color: #ffff00;\"><a style=\"color: #ffff00;\" href=\"https:\/\/arcogsi.com\/\">arcogsi.com\u00a0<\/a><\/span><\/strong><\/span><\/li>\n<li><span style=\"color: #ffffff;\"><strong>Fanpage:\u00a0<span style=\"color: #ffff00;\"><a style=\"color: #ffff00;\" href=\"https:\/\/www.facebook.com\/upt.arcogsi.com\/\">facebook.com\/upt.arcogsi.com\/\u00a0<\/a><\/span><\/strong><\/span><\/li>\n<li><span style=\"color: #ffffff;\"><strong>\u0110\u1ecba ch\u1ec9: 225 Nguy\u1ec5n Th\u00f4ng, Ph\u00fa H\u00e0i, Phan Thi\u1ebft, B\u00ecnh Thu\u1eadn<\/strong><\/span><\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<h3><span style=\"font-family: tahoma, arial, helvetica, sans-serif; font-size: 12pt;\"><strong><span style=\"color: blue;\">H\u1ed2 S\u01a0 X\u00c9T TUY\u1ec2N<br \/>\nV\u00c0O TR\u01af\u1edcNG \u0110\u1ea0I H\u1eccC PHAN THI\u1ebeT<\/span><\/strong><\/span><\/h3>\n<h5 style=\"text-align: left;\"><span style=\"font-size: 10pt; font-family: tahoma, arial, helvetica, sans-serif;\">&#8211; \u0110\u01a1n X\u00e9t Tuy\u1ec3n<\/span><\/h5>\n<h5 style=\"text-align: left;\"><span style=\"font-size: 10pt; font-family: tahoma, arial, helvetica, sans-serif;\">&#8211; H\u1ecdc B\u1ea1 THPT Photo<\/span><\/h5>\n<h5 style=\"text-align: left;\"><span style=\"font-size: 10pt; font-family: tahoma, arial, helvetica, sans-serif;\">&#8211; CMND ho\u1eb7c CCCD Photo<\/span><\/h5>\n<p>[\/vc_column_text][vc_btn title=&#8221;T\u1ea2I \u0110\u01a0N X\u00c9T TUY\u1ec2N&#8221; color=&#8221;pink&#8221; link=&#8221;url:https%3A%2F%2Farcogsi.com%2Fwp-content%2Fuploads%2F2023%2F02%2FDON_XET_TUYEN_TU_CHU_2023.docx&#8221;][vc_wp_posts number=&#8221;10&#8243;][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column width=&#8221;2\/3&#8243;][vc_column_text] Chuy\u00ean ng\u00e0nh Marketing (Ng\u00e0nh Qu\u1ea3n tr\u1ecb Kinh doanh) 1. T\u00ecm hi\u1ec3u v\u1ec1 chuy\u00ean ng\u00e0nh Marketing Marketing l\u00e0 m\u1ed9t ph\u1ea7n quan tr\u1ecdng trong ho\u1ea1t \u0111\u1ed9ng kinh doanh, c\u1ea7u n\u1ed1i gi\u1eefa doanh nghi\u1ec7p v\u00e0 ngu\u1ed3n kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau. Marketing bao g\u1ed3m t\u1ea5t c\u1ea3 c\u00e1c ho\u1ea1t \u0111\u1ed9ng h\u01b0\u1edbng t\u1edbi kh\u00e1ch h\u00e0ng nh\u1eb1m \u0111\u00e1p \u1ee9ng nhu [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2221,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pgc_meta":"","footnotes":""},"categories":[29,1],"tags":[],"yoast_head":"\n<title>MARKETING - Ban T\u01b0 v\u1ea5n Tuy\u1ec3n sinh - Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Phan Thi\u1ebft<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/arcogsi.com\/marketing\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MARKETING - Ban T\u01b0 v\u1ea5n Tuy\u1ec3n sinh - Tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Phan Thi\u1ebft\" \/>\n<meta property=\"og:description\" content=\"[vc_row][vc_column width=&#8221;2\/3&#8243;][vc_column_text] Chuy\u00ean ng\u00e0nh Marketing (Ng\u00e0nh Qu\u1ea3n tr\u1ecb Kinh doanh) 1. T\u00ecm hi\u1ec3u v\u1ec1 chuy\u00ean ng\u00e0nh Marketing Marketing l\u00e0 m\u1ed9t ph\u1ea7n quan tr\u1ecdng trong ho\u1ea1t \u0111\u1ed9ng kinh doanh, c\u1ea7u n\u1ed1i gi\u1eefa doanh nghi\u1ec7p v\u00e0 ngu\u1ed3n kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau. 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